Dassault Systemes CES
Las Vegas, NV
2025
An interactive exhibition environment exploring the role of Dassault Systemes’ technologies in shaping innovation across industries and everyday life.
Created for CES 2025, the experience brought together a series of immersive and interactive engagements designed to make complex technologies more accessible through participation and discovery.
Highlights included a virtual reality experience developed around an ASICS partnership and a sliding digital X-ray engagement exploring healthcare innovations across different stages of life.
Experiential Ideation / Interaction Design / Experience Strategy
Collaborated with Taylor’s Executive Creative Director and multidisciplinary design team to develop the attendee journey, spatial flow, and interactive experience strategy.
Led ideation for several experiential touchpoints, translating technical subject matter into accessible visitor interactions that connected individual innovations to the broader exhibition narrative.
The resulting environment brought together immersive technology, interactive storytelling, and spatial design within one of the world’s largest technology exhibitions.
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